Price Builder

What price do you actually need to charge?

Most operators guess their price based on what feels competitive. This shows you the floor: the minimum you can charge and still hit your margin target once all fees are taken.

Per-unit estimates. Not a full P&L. Real results vary by volume and accounting policy.

Enter your unit cost, shipping, and the fees your channel charges
Set your target gross margin
Read the minimum price — then use the reverse check to test any price you have in mind

Inputs

Unit costs

COGS per unit (€)

Shipping / fulfilment (€)

Channel & payment fees

Platform fee (%)

Payment processing (%)

Payment fixed fee (€/order)

Target & VAT

Target gross margin (%)

VAT rate (%)

Show price including VAT Adds VAT on top of the ex-VAT price.

Results

Target price (ex-VAT)

Break-even price (0% margin)

Cost breakdown at target price

COGS	-	-
Shipping	-	-
Platform fee	-	-
Payment fee	-	-
Your margin	-	-

Verdict

What if I sell at…

€ —